KLIPY: - He's with it. He's hip. - He's funny. Clip – View & Share

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...instead of playing with these toys.

Spending some unstructured time with him.

with millions of fans worldwide.

Once I partner with King James

and combine his fame with my incredible tech...

♪ You want it bad I want it more ♪

♪ You want it bad I want it more ♪

[upbeat hip-hop music playing]

And this is how it works. You do combos and moves,

Well, I put a spin to it.

-Power-ups. -[announcer] Count it!

Yeah, I put it in the game.